Google has announced that it is going to pay creators on YouTube Shorts up to $10,000 per month for creating videos on the company’s TikTok competitor as part of the YouTube Shorts Fund—starting right now.
How to Get That $10,000
While TikTok may have the short video market pretty well locked down, Google isn’t ready to just accept defeat just yet. It seems that Google’s solution is to entice content creators with large sums of money to get them creating on YouTube Shorts.
Recently, Google revealed that it was setting aside a $100 million Shorts Fund to pay creators, and now that has officially started. Obviously, Google is looking to lure content producers from places like TikTok and Instagram over to its Shorts platform. Throwing around numbers like $100 million is an excellent way to do that.
Google says, “Each month, we’ll reach out to thousands of creators whose Shorts received the most engagement and views to reward them for their contributions.”
Of course, just making videos on YouTube Shorts isn’t going to net you a $10,000 paycheck. Google is offering up to that amount, and you’ll need a video to generate substantial views and engagement to get anywhere near that kind of money. On the lower side, Shorts creators can earn $100 a month.
It’s not just about the number of views and how much those viewers engage with your content. The viewers’ location and the number of people making Shorts will define payouts. Some views are worth more to Google than others, and the money needs to be split among all creators.
Another critical thing that’ll help you get paid is making sure your videos are original. You can’t take the same content you’ve shared on TikTok or other platforms and simply upload it to YouTube Shorts looking for a payday.
If you want to take home the big bucks will need to be 13 years of age or older. Of course, you must comply with YouTube’s guidelines when uploading videos.
Finally, you’ll have to be in the US, UK, Brazil, India, Indonesia, Japan, Mexico, Nigeria, Russia, or South Africa to participate. Learn more at YouTube’s announcement page.
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