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When you search for something using Google Chrome’s address bar—officially called the “Omnibox”—the search suggestions generate image previews. This can be unnecessary (or even annoying) in many situations. Here’s how to turn off these previews.

Chrome address bar search suggestion image thumbnail

How to Disable the “Rich Entity” Flag

To turn off the feature, you’re going to need to disable a Chrome flag. These are hidden settings that aren’t quite ready for mainstream use but still offer powerful tweaks for your browser. It’s worth mentioning that Google tweaks and changes flags all the time, so they can disappear or stop working at any point—just a bit of a heads up before we get started.

First, open a new Chrome browser tab (or window). Copy the following line, paste it into Chrome’s address bar (Omnibox), and press Enter:


Opening rich entity suggestion Chrome flag

This will take you directly to the correct flag.

Chrome's Omnibox rich entity suggestions flag

Click the dropdown box, and set it to “Disabled.” Then restart your browser using the bottom at the bottom.

Disabling Chrome address bar rich image suggestions

Again, since this is currently behind a flag there’s a chance Google could kill the feature altogether at some point (or move it into the Settings menu as an official feature), but until that time comes, enjoy your cleaner search experience right there in the search bar.

This flag was working as of Chrome 75 in May 2019. That’s the Chrome release that added the images.

No rich suggestions in Chrome's address bar

Alternatively, if you like the “let’s burn it all down” approach, you could switch search engines (to something like DuckDuckGo or Bing), or change browsers completely—we hear Firefox is great now.

via Ghacks

Profile Photo for Cameron Summerson Cameron Summerson
Cameron Summerson is ex-Editor-in-Chief of Review Geek and served as an Editorial Advisor for How-To Geek and LifeSavvy. He covered technology for a decade and wrote over 4,000 articles and hundreds of product reviews in that time. He’s been published in print magazines and quoted as a smartphone expert in the New York Times.
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