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What Did The Inventor Of The Pet Rock Later Try To Sell Americans Bit By Bit?
Mt. Rushmore
China
The Taj Mahal
The Moon


Answer: China

In 1975, Californian advertising executive Gary Dahl hit it big when his goofy novelty gift, The Pet Rock, became a huge fad. Millions of the little rocks accompanied by instruction books flew off the shelf at $4 a pop.

Three years later, Dahl attempted to capitalize on the popularity of his previous foray into the novelty gift market by selling “Red China Dirt”: single cubic centimeters of Chinese soil encased in tiny acrylic cubes. The gag revolved around the absurd attempt to steal China from the Chinese a thimbleful at a time. Red China Dirt was a flop and failed to gain even a fraction of the popularity that lifted The Pet Rock to success.

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