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GEEK GLOSSARY / TECH TERMS

Churn Rate refers to the percentage of customers who discontinue or cancel their mobile phone, online, subscription, or telephone service within a given period of time. The Churn Rate is calculated by dividing the number of customers who discontinue or cancel their service by the average total number of customers for that time period.

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A Deep Link is a link to any web page of a given website that is not its home page (i.e. a link to a specific blog post rather than the blog’s home page).

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De-lurk refers to the ‘moment of emergence’ when an individual who has only observed a chat room, forum, etc. finally chooses to start actively participating and interacting with others.

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Chip Jewelry refers to decorative pieces of jewelry, personal adornments, household decorations, etc. that have been made out of outdated and/or scrapped electronic components.

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A Chiclet Keyboard (a.k.a. Island-Style Keyboard) is a computer keyboard with flat, square keys with rounded corners that are reminiscent of Chiclets gum.

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DDE (short for Dynamic Data Exchange) is a messaging protocol feature in operating systems that allows information to be requested, shared, exchanged, and/or communicated between programs.

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A Data Mart is a specific or special subset/repository of data in a Data Warehouse that is for use by a specific department within a company, or for a particular function/need in a company’s operations.

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Caret Navigation (a.k.a. Caret Browsing) is a feature in most web browsers that lets an individual navigate a web page, select text, etc. with a “|” text cursor via their keyboard.

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CamelCase refers to the practice of spelling out the names of hardware and/or software products using multiple capital letters such as BlackBerry, TiddlyWiki, etc.

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A Blook (short for Blog Book) can be either:

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Blogorrhea (short for Blog Diarrhea) refers to compulsive, excessive, and/or meaningless ranting/raving by an individualĀ on a blog.

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Ambimoustrous (a.k.a. Ambimousterous) refers to the ability to use (operate) a computer mouse equally well with either one’s left or right hand.

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Ambient Social Networking refers to the use of location services in smart phones by installed social media apps to constantly (and automatically) ‘broadcast’ your location to others in a given range.

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Blogola (short for Blog Payola) refers to the practice of bribing and/or offering of desirable ‘products’ to bloggers in exchange for favorable write-ups, reviews, promoting, and/or mentions of a specific product or service on their blogs.

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A Blogroll is a list of recommended links to other blogs that are related to the blog in question, may be of interest to readers, or included as a show of support for the blog owner’s personal interests or affiliations (i.e. political, etc.). Blogrolls are usually found in the sidebar area of a blog.

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Amara’s Law is a quotation from Roy Amara (1925 – 2007), a researcher, scientist, and past president of the ‘Institute for the Future’ regarding how we perceive the effects of technology. It goes:

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ALPR (short for Automated License Plate Recognition) is a law enforcement technology that optically scans license plates on vehicles. The cameras come in two forms: fixed position cameras and mobile versions installed in vehicles.

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A Bit Nibbler is software that copies data and/or defeats copy protection schemes by copying/reading a file or disk one bit at a time.

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The term Bit Bucket refers to the loss of, or throwing away of, data. That data can effectively be said to have “Gone in the Bit Bucket…” (an imaginary garbage can). Recovery of such data will depend on the circumstances surrounding its loss or having been thrown away.

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An AIO (short for All-In-One) is a hardware device that combines many components, features, and/or abilities all into the same device housing.

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A-GPS (short for Assisted-GPS and also known as aGPS) is a GPS system that uses network resources and city-based cell towers in addition to regular satellite signals to provide the quickest, most efficient, and stable positioning data possible. The network resources and city-based cell towers are called upon whenever satellite signal conditions are poor, thus providing continuous positioning data without interruption.

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A Betaphile is an individual who loves testing and using beta-release versions of software. Betaphiles may be focused more on the testing (and breaking) side of things, or may be eager to try out new features that other users do not have access to yet.

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BERT (short for Bit Error Rate Test) is a procedure to analyze network transmission efficiency and determine the error rate (bits received in error) of transmissions.

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An Adaptive Website is a website that ‘observes’ and adjusts to the interactions with, and habits of, its visitors. Once an Adaptive Website has been able to establish patterns for its visitors, it will adjust the structure, content, and/or presentation of information in order to optimize the user experience for future interactions with those visitors.

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An Antenna Farm is an area where a collection of cellular, microwave, radio, satellite, and/or TV transmitting/receiving antenna equipment is located together in a group. Grouping all the antenna equipment together like this makes it easier to perform maintenance and protect the equipment from theft.

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