Adware, a portmanteau of advertisement and software, is a term used to denote a hybrid between freeware and shareware applications. Like freeware, adware is generally completely free to use. Like shareware, the author wishes to receive compensation for their work. With adware this goal is achieved via in-application advertisements or the installation of browser toolbars or other external helper applications which present advertisements to the reader. In this fashion, the author of the application receives a stream of income from their application without directly charging the end user.
- By Jason Fitzpatrick on 06/20/13